The Robotime Brand Guide
ROKR vs Rolife vs Rowood vs Robud: Which Brand is Right for You?
Robotime is home to four brands — each with its own personality, craft style, and audience. This guide helps you find exactly the right one for you (or the person you're shopping for).
Our Four Sub Brands
We started with one idea: Build Things to Life. Whether you're assembling a gear-driven clock, furnishing a miniature café, or watching a child light up over a play kitchen, every Robotime product is designed to make the experience as satisfying as the result.
One Quick Comparison
Not sure where to start? This table breaks down what makes each brand different — from difficulty level to who it's best suited for. Use it as your shortcut to the right pick.
Curated Rokr Highlights
ROKR is where engineering becomes art. Each kit challenges you to assemble intricate gear systems, winding mechanisms, and precision-cut wooden components — and then watches them come alive.
Curated Rolife Highlights
Rolife builds tiny worlds full of warmth. Every kit is an immersive miniature scene — a cozy corner of life frozen in wood and fabric and light. You don't just assemble the pieces; you furnish a room, decorate a shelf, and tell a story.
Curated Rowood Highlights
A premium hand-assembled DIY challenge calibrated for miniature specialists. Discover our top-selling models.
Curated Robud Highlights
Robud is made for little hands and big imaginations. Every toy is designed with child safety, durability, and developmental value at its core — from play kitchens that spark pretend-cook adventures to role-play sets that build social skills.
Custom Testimonials
"I have done a number of kits by robotime ROKR and they are always just as advertised and they actually work. Packaging is great and you can always track your delivery. I needed to order a small wooden part as I somehow lost it and it was very easy to complete the form and by the next business day got confirmation it would be sent."
"The customer service, Anna, went over and beyond with helping me with my order. She sent the missing parts as soon as possible and repkied to my inquiries the same day. Thank you so much and will not hesitate to buy from them again."
"I love getting your kits and making each creation "come alive" in a timely manner. I find it very relaxing and, although time-consuming, I look forward to the couple of hours I dedicate to completing the kits each day. Thank you for adding to my retirement!"
"Over years have assembled many Robotime models and enjoyed everyone my latest was the shuttle really proud hen it was finished . Your delivery is great if in past I need parts have never had any trouble from start to finish delivery is quick."